This week Samuel and I had great fun musing over the hot topic of the week for us which was a question we received, the question was a great one. What makes for a Great Collaboration and Why? As I had several collaborations and partnerships before, I reflected on what did work and what didn’t. What were my stronger partnerships and why? What are your thoughts on collaboration with other entrepreneurs? I can honestly say that the mistakes that I have made in the past I have learnt from. In this video we cover it all, take a look, do you agree or disagree with the points being discussed? What have you learnt from your previous collaboration experiences?
Here’s the low down from our discussion : What does it take to have a GREAT Collaboration?
Vision? Do you share the same vision?. Samuel and I wanted to sell out tickets for his play Taylor Swifts Dog. We came up with a number of challenges namely the production company didn’t figure a good enough marketing budget. Anyway suffice to say when Samuel had problems, he asked me to run a paid marketing campaign. We had the same vision which was that we wanted to create a sell out performance and with this in mind, a strategy, a great process and then a great deal of energy from both of us, we went to town, we sold out 2 days in London – 100%. Vision and setting one is crucial for any partnership to even begin to be successful.
Ask yourself, Is there chemistry? —> By chemistry we mean understand that there has to be a good level of understanding and flow between two people that actually works. Having an appreciation for each other and what each of you bring to the table is all important. Does this person care about your mission?Ask your heart? does this relationship feel right? If it doesn’t feel right invariably it might not be.
What level of Trust and Respect do you have? – Do you trust each other and respect what each of you do?. Samuel talks about finding the right husband/wife and thats exactly what partnerships are made of. Trust is huge as it also relates to ethical values that you both have, this is something that I personally found was out of alignment from my previous two partnerships. Trust is a huge one in any relationship so take the time to build that relationship
Bring complementary skills to the table and your partnership will rock! – Often this is all people look at when deciding on collaboration, there is so much more to individuals than meets the eye and it is so much more than skills though of course this is hugely important too.
Choose your projects wisely – Identify the people and projects you want to work with, not just anyone. Work with the people you want to and be choosy about who you work with. Don’t take the first collaboration you see, on the surface things always look rosy, you have to work with that person to really discover where their business strengths actually are and also what the weaknesses are.
Do you love the process enough to do an AWESOME job? Enjoy the process and you can achieve any result you want. So whatever it is you are doing, know your role , they must know their role and you must find the enjoyment in your work together.
Find your focus and keep the momentum going, it’s so important in any collaboration for the focus to be kept. Invest time in your relationship to plan, strategise and create.
Have a trial period, this is a great action step which allows you both to really see whether you can work together and it allows you to build trust. Perhaps start with a small project, see how that goes and then take a bigger step towards a stronger joint venture. If you start a trial period and recognise that’s it’s not going anywhere, end it. There’s no point hanging around in a relationship that is not working. There is always someone else out there with a similar skill set that could complement your style of working.
Keep the fun value, this is so understated but aim to keep the fun factor in your relationships because this is what fuels growth and evolution. Creativity is always at it’s peak through a process of fun and enjoyment.
Manage your expectations – Not everything is perfect in a partnership and if both parties are committed to working through things, the results could be amazing. Here it is again in visual format. Take the time to reflect on the 10 key areas and you will find you can build long, deep and sustaining relationships that offer you a win-win in each case.
Next week : Productivity Tips: How To Be More Productive & Manage Your Energy Levels, you can take a look at that now.
Stay Tuned for More from Salmon Talks, it’s a series all about smashing mindset as an entrepreneur and as a writer. We regularly cover what you want to hear about so let us know. You can stay tuned for more Salmon Talks by subscribing to our YouTube Channel over here.